“TV Cash Tilts College Playing Field”

The Wall Street Journal, Thursday, August 25, 2011

MARKETPLACE

“TV Cash Tilts College Playing Field”, by Jessica E. Vascellaro and Darren Everson

“The value of television deals for college sports teams continues to rise, rivaling the value for some professional teams.”

“The escalating TV dollars are reshaping the amateur realm of college sports.”

“But the new business opportunities have raised questions about fairness and rattled alliances.”

What’s going to happen when a level playing field for college sports is being tilted because of ┬áTV money?

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